SEO report of thesearchmarketer.com

Internet Marketing | Consumer Insight| Social Media | The Search ...

thesearchmarketer.com/

Boutique internet marketing & marketing research firm specializing in meeting the needs of small businesses. We handle strategic planning, Search Engine ...


 Tasks

  • Avoid using deprecated HTML tags.
  • Implement the viewport meta tag.

 SEO

URL

Domain : thesearchmarketer.com/

Character length : 22

Title
Internet Marketing | Consumer Insight| Social Media | The Search Marketer
Description
Boutique internet marketing & marketing research firm specializing in meeting the needs of small businesses. We handle strategic planning, Search Engine Optimization & marketing (SEO/SEM), Social Media Marketing, and design and execution of primary research studies for customer intelligence.
Keywords (meta keywords)
internet marketing, web marketing, website design, website marketing, santa barbara marketing, marketing consultant, seo santa barbara, search engine optimization santa barbara, search marketing santa

Error! Using “meta keywords” is meaningless in a while.
Open Graph Protocol

Good! The OG (Open Graph) protocol is set on this website.

locale: en_US
type: website
title: Internet Marketing Consultant | The Search Marketer | 805-845-4454
description: The Search Marketer is a profitability-focused boutique internet marketing, marketing research & consumer testing, and social media management services firm targeted to small businesses.
url: http://thesearchmarketer.com/
site_name: The Search Marketer

Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
There is robots.txt file.

 Social

Social Engagement

No info found.

 Content

Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
Internet Marketing | Consumer Insight| Social Media | The Search Marketer

Character length : 73

Improve! The website address (title) should be between 10 and 70 characters in length.
Text / HTML ratio
Ratio : 11%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Headings
H1H2H3H4H5H6
110000
Heading structure in the source code
  • <H2> INTERNET MARKETING + CONSUMER INSIGHT + SOCIAL MEDIA = PROFITABILITY
  • <H1> Integrated Marketing Solutions for Business Growth
Word cloud
  • marketing15
  • online6
  • internet5
  • search5
  • presence4
  • business4
  • research4
  • services4
  • needs3
  • web3
  • all3
  • social3
  • media3
  • engine3
  • businesses2
  • midsize2
  • small2
  • market2
  • helping2
  • website2
  • running2
  • looking2
  • traffic2
  • time2
  • perhaps2
  • devote2
  • customers2
  • consumer2
  • optimization2
  • solutions2
  • insight2
  • growth2
  • marketer2
Keyword matrix
wordtitledescriptionsheading
marketing
online
internet
search
presence
business
Two Word cloud
  • midsize businesses2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 2 images on this web page.

Alternate attributes for the following 1 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

 Readability

Flesch–Kincaid Grade Level
7.50
Flesch Reading Ease
56.10
Coleman Liau Index
12.00
Automated Readability Index (ARI)
6.80
Dale–Chall Readability
6.70
SMOG Index
11.10
Spache Readibility
5.00
Number of letters
2323
Number of words
454
Number of sentences
55
Average words per sentences
8
Number of syllables
764
Syllables in words
774
Average syllables in words
1.68
Number of words in first three syllables
103
Percentage of word / syllables
22.69
Words not in Dale-Chall easy-word list
181
Words not in Spache easy-word list
138

 Technologies

Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Good! The web address is accessible in only one version. The www version is redirected to the version without www.
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is not fast enough: 1.2 seconds have passed until the page started to load.
Table layout
Good! No nested tables found.
Number of HTTP resources
35
Number of source domains
8
Render blocking resources
The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files
  • http://thesearchmarketer.com/.. /jquery.js?ver=1.12.4
  • http://thesearchmarketer.com/.. /jquery-migrate.min.js?ver=1.4.1
  • http://thesearchmarketer.com/.. /addtoany.min.js?ver=1.0
  • http://thesearchmarketer.com/.. /new-tab.min.js?ver=2.9.8
  • http://thesearchmarketer.com/.. /wp-embed.min.js?ver=3e7c980fc54d0865b76b...
List of render blocking css files
  • http://fonts.googleapis.com/css?family=Oswald%3A300%2C700%7COpen+San...
  • http://thesearchmarketer.com/.. /style.css?ver=8457503fab79284e83bcbf873b...
  • http://thesearchmarketer.com/.. /style.css?ver=8457503fab79284e83bcbf873b...
  • http://thesearchmarketer.com/.. /addtoany.min.css?ver=1.14

 Speed test – Javascript

Javascript
Error! Too many javascript files found which slows down the page load on the website.
  • http://thesearchmarketer.com/wp-content/themes/pacifico/js/jquery-1.7.1.min.js?ver=1a2390594904f76dee03348da9e52ce8
  • http://thesearchmarketer.com/wp-content/themes/pacifico/js/jquery.easing.js?ver=1a2390594904f76dee03348da9e52ce8
  • http://thesearchmarketer.com/wp-content/themes/pacifico/js/jquery.prettyPhoto.js?ver=1a2390594904f76dee03348da9e52ce8
  • http://thesearchmarketer.com/wp-content/themes/pacifico/js/jquery.jPlayer.min.js?ver=1a2390594904f76dee03348da9e52ce8
  • http://thesearchmarketer.com/wp-content/themes/pacifico/js/jquery.jPlayer.playlist.min.js?ver=1a2390594904f76dee03348da9e52ce8
  • http://thesearchmarketer.com/wp-content/themes/pacifico/js/jquery.validationEngine.js?ver=1a2390594904f76dee03348da9e52ce8
  • http://thesearchmarketer.com/wp-content/themes/pacifico/js/jquery.validationEngine-lang.php?ver=1a2390594904f76dee03348da9e52ce8
  • http://thesearchmarketer.com/wp-content/themes/pacifico/js/jquery.gMap.js?ver=1a2390594904f76dee03348da9e52ce8
  • http://thesearchmarketer.com/wp-content/themes/pacifico/js/jquery.script.js?ver=1a2390594904f76dee03348da9e52ce8
  • http://thesearchmarketer.com/wp-content/plugins/add-to-any/addtoany.min.js?ver=1.0
  • http://thesearchmarketer.com/wp-includes/js/wp-embed.min.js?ver=1a2390594904f76dee03348da9e52ce8
File size of all javascript files combined
868.57KB
Javascript minifying
Great! The Javascript files are minified.

 Speed test – CSS

CSS
Good! Just a few CSS files are used on this website.
  • http://thesearchmarketer.com/wp-content/themes/pacifico/style.css
  • http://thesearchmarketer.com/wp-content/plugins/add-to-any/addtoany.min.css?ver=1.12
  • http://thesearchmarketer.com/wp-content/themes/pacifico/css/prettyPhoto.css?ver=1a2390594904f76dee03348da9e52ce8
  • http://thesearchmarketer.com/wp-content/themes/pacifico/css/jPlayer.css?ver=1a2390594904f76dee03348da9e52ce8
File size of all css files combined
51.33KB
CSS minifying
Great! The CSS elements are minified.

 Speed test – Compression

Uncompressed size of the of the HTML
50.40KB
Gzip compression
Your site uses compression.

 Speed test – Browser cache

Number of static resources (image, JS, CSS)
15
Browser cache
The browser cache is not set correctly for all elements.
URLDuration
http://thesearchmarketer.com/.. /Paper.pngExpiry time is not specified
http://thesearchmarketer.com/wp-content/uploads/Pic.pngExpiry time is not specified
http://thesearchmarketer.com/wp-content/uploads/final-logo1.jpgExpiry time is not specified
http://thesearchmarketer.com/.. /wptouch-048eec5d031718b7420f08df58fe53bf...Expiry time is not specified
https://apis.google.com/js/platform.js30 minutes
https://apis.google.com/js/rpc:shindig_random.js?onload=init30 minutes
http://www.google-analytics.com/analytics.js2 hours

 Speed test – Images

File size of all images combined
728.41KB
Image optimisation
You can save 281.3KB (99% compression) by optimising the images below:

 Website security

IP
192.185.23.177
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Warning! The website contains at least one unencrypted email address.

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 Icons

Favicon
Good! The website uses favicon.

 Typos

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